SEO training in Lahore: Become Certified
SEO training in Lahore is very important to learn if you want to succeed in Digital Marketing. A simple definition of the term “SEO”: the fact of optimizing a website to allow it to position itself at the top of Google. The term “SEO”, which stands for Search Engine Optimization, is a synonym.
The SEO training in Lahore will provide you with all the skills you need in natural referencing to develop the visibility of your website on search engines.
Specialized in the study of Google updates. A team of trainers will teach you the keys to sustainable and qualitative SEO!
Objectives of Training
- Technical Seo
- On-page Seo
- Off-page Seo
Technical SEO is the set of improvements and alterations that can be made to websites and blogs to ensure correct crawling and indexing of content by search engine algorithms.
Many times we are so concerned with the SEO of each of our content that we forget about technical SEO. One of the first things that are considered important when creating new content is SEO knowledge. When writing an article, writers concentrate on following all the necessary recommendations so that they can obtain a good ranking in the SERPs.
However, considering all the SEO tips that may exist is not enough to position new content.
Technical SEO is also very important to achieve a preferential place on the first page of Google or any other search engine.
You want to know why? Then join me!
What is technical Seo?
Technical SEO is the rule that the configuration of a website must follow in order to stand out from Internet search engines.
In this way, search engines can interpret the content of your blog and register it. Along with advanced SEO techniques in each of the content, it is possible to achieve a good position, not only for new entries but also for your entire blog.
Here it should be remembered that the On-Page factors refer to what the website administrator can optimize on their own pages to improve the visitor experience and facilitate the reading of the site by Google.
These optimizations must be integrated into the Content Marketing strategy since a large part of them is implemented in the content published on the website or blog.
The SEO On-Page has all the variables you can control directly within your website as:
- title length,
- user intent,
- content size,
- author pages (EAT),
- number of posts,
- meta description,
- Friendly and easy to understand URL,
- use of keywords,
- image optimization,
- loading speed,
- subtitle formatting,
- internal links between pages,
- among others.
Now, it’s time to look outside of your pages for off-page SEO. What can you do to gain more authority in the marketplace and show Google that you are a reference?
Here you need to realize that, unlike on-page SEO, in off-page SEO you do not have full control over optimization. The decision to give backlinks to your site and mention or directly search for your brand depends on third parties.
What you can do is increase the chances of that happening by adopting a link building strategy, guestposting and redirecting broken links, among other ways to reinforce the backlink profile and generate more authority for the page.
.You will learn more about these strategies below!
- What is Link building
- What are quality back-links?
- Link building techniques
and many more
If you want to learn more about SEO contact us